How to simplify feature release announcements“Hey so we shipped a new feature, can we tell customers about it”?Jul 8, 2022Jul 8, 2022
Your 30–60–90 day plan as a PMMWant access to cool PMM content? Check out my podcast: Spill the Marketing Beans!Aug 28, 2021Aug 28, 2021
Solving my “Identity” CrisisWow. I’m giving myself a cookie for that title. You’ll see why.Apr 16, 2021Apr 16, 2021
Getting started in product marketingProduct marketing wasn’t a part of my plan. To be honest I wish I had an insight into what options were available to me in school…Oct 11, 2020Oct 11, 2020
Confessions of a (Product) marketer in the time of COVID-19I haven’t read “Love in the Time of Cholera” but I wanted to use a part of that title for this post — like most of us have been doing. I…Apr 10, 2020Apr 10, 2020
4 reasons to take the WSO2 Identity Server trainingI know your inbox is inundated with all the free courses in the world. So I’ll make my best case here. (Completely detached by the fact…Apr 10, 2020Apr 10, 2020
What is Customer Identity and Access Management?You might think Customer Identity and Access Management (CIAM) is not something you need for your enterprise. Or it’s too complicated. Or…Feb 11, 2020Feb 11, 2020
Content plan creation: Intro guide for dummiesContent is king, blah blah blah. I honestly feel that content is half of the equation when it comes to product marketing. How you promote…Jan 31, 2020Jan 31, 2020